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Google Ads & Paid Media Expertise That Drives Real Growth

Performance-focused search, shopping, and paid social strategies for brands that want measurable results.

Trusted Expertise, No Agency Overhead

With over a decade of hands-on experience in Google Ads, Paid Search, Performance Max, and multi-channel paid media, Fair Elms Digital helps brands scale efficiently, without inflated retainers or unnecessary complexity.

What We Do

Paid Search & Shopping

Targeted, data-backed strategies across Google Search, Shopping, and Performance Max.

  • Improve ROAS and conversion volume

  • Full-funnel keyword planning

  • Ongoing bid strategy optimization

Programmatic & Awareness

Paid Social

Meta, Instagram, and broader paid social strategies that support acquisition and remarketing goals.

  • Audience segmentation

  • Creative testing frameworks

  • Funnel-to-funnel integration with paid search

Reporting & Analytics

Clear, transparent performance insights.

  • Weekly/monthly reporting

  • Custom dashboards

  • Data-driven optimization plans

Reach new audiences with precision.

  • YouTube, display, and video campaigns

  • Brand lift strategies

  • Upper-funnel measurement paths

Why Brands Work With Fair Elms Digital

Deep Expertise, Practical Approach, Clear Results.

  • 15+ years in paid media strategy

  • Experience across e-commerce, sporting goods, home services, retail, and B2B

  • Transparent reporting and clear communication

  • Flexible engagement options — no long-term commitment required

"I worked closely with Kristin from 2019-2023 and was constantly impressed not only by her knowledge and expertise in the digital marketing space, but her professionalism. Kristin has an intimate knowledge of this medium and goes above and beyond to learn the different markets, do research and make suggestions to maximize ROI. I highly recommend working with Kristin, brands would be lucky to have her talent and insight."

- GLOBAL MARKETING, SPECIALTY RETAILER

"Kristin is a standout professional in Meta marketing and digital strategy. Her innovative campaigns and deep industry knowledge consistently deliver impressive results. She's a true asset to any organisation looking to excel in the digital space."

-META PARTNER

"She is an outstanding professional with extensive experience in digital marketing. In the past, we collaborated closely and her contributions were always immensely helpful. She consistently demonstrated a high level of expertise and dedication."

- MARKETING MANAGER, SPECIALTY RETAILER

Ready to Grow?

Let’s talk through your goals and see if we’re a fit.

Schedule Your Free Consultation →

CERTIFICATIONS

Fair Elms Digital Google Search Certified

GOOGLE ADS SEARCH

Fair Elms Digital - Paid Media Strategy & Management

Google Ads | Paid Search | Shopping | Performance Max
© Fair Elms Digital

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