Increased Revenue +45% for Ecommerce Brand
An ecommerce brand was being managed by an agency before we managed their campaigns. After restructuring, we saw a 45% increase in revenue and a 12% increase in Return on Ad Spend (ROAS).
BACKGROUND
-
Over-segmented campaigns
-
No personalization
-
Not leveraging automation
STRATEGY
-
Reviewed conversion data, restructured campaigns in order to drive data density for purchases
-
Optimized ad copy to correspond with audiences and point in funnel
-
Leveraged Google's automation to set up campaigns for long-term growth
BACKGROUND
-
Over-segmented campaigns
-
No personalization
-
Not leveraging automation
STRATEGY
-
Reviewed conversion data, restructured campaigns in order to drive data density for purchases
-
Optimized ad copy to correspond with audiences and point in funnel
-
Leveraged Google's automation to set up campaigns for long-term growth
RESULTS
CONTACT US
01
For HIM
02
For HOME
03
For HER